Did you know the Internet emits more CO₂ than global aviation?

I’m on a mission to fight digital waste — the pollution caused by our digital infrastructure, processes, and everyday habits.

Digital what?

Though digital waste seems largely invisible, its CO₂ footprint has serious consequences for our planet. If the Internet were a country, it would rank as the fourth largest polluter.

On a small scale, this includes personal tech use, such as sending emails and streaming videos. Every click, scroll, and swipe consumes energy. On a larger scale, it’s the massive data centers running 24/7 to keep our digital world online.

Don’t worry— I’m not about to suggest we go back to carrier pigeons. The good news? There are many ways to reduce digital waste. A powerful one being the way we design our web.

My work 

As a green web advocate, I raise awareness about how we can reduce our digital waste. Bit by bit.

During my Master’s in Digital Design, I began exploring digital waste in depth. One of my projects won the Sustainability Award from the Green Office, sparking discussions with Dutch political parties on how to bring digital waste onto the government's agenda.

Advocacy is a big part of my work. I speak to the media and write about sustainable technology, with my work featured in outlets such as BNR Nieuwsradio, De Volkskrant, De Dikke Data Show (VPRO), and Wat houdt ons tegen (HUMAN).

I also give presentations to organisations and businesses, showing them how to tackle digital waste — not necessarily by doing less, but by working smarter.

Finally, I continue to learn about green web design and strive to spread sustainable practices across the digital world.

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